The hunt for materials that have a significantly less negative impact on the environment than traditional materials is well underway. The use of agricultural waste is particularly on the rise, as companies are finding a purpose for formerly discarded by-products through the creation of innovative materials. The Aequem team keeps up-to-date on the latest discoveries, and in this article, explores six sustainable alternatives (bonus: all, but one, are vegan) to the ultra-traditional material, leather.
As sustainability becomes increasingly trendy, some companies market themselves as more sustainable than they truly are. Develop a keen eye for identifying greenwashing practices so you no longer fall for this deceptive marketing tactic.
On the blog this week we have a guest article from our friends at Wild Food Cafe, whose founders celebrate incredible food and wellbeing from around the globe. Showing us the beauty of plant-based cuisine, one dish at a time.
This week on the blog we are joined by Italian based content creator, Vanessa Venturi. She chats with Aequem about her views on the future of sustainable fashion, brands she's been loving and how she finds inspiration for her platform.
On the blog this week we have a fun interview with Matilde, a content creator and fashion lover. Matilde shares with us her changing approach to fashion with sustainability in mind and how Aequem has helped her with this!
Aequem interview with Carmen, a digital creator and a sustainability enthusiast, with tips on how to curate a sustainable wardrobe and what she thinks the fashion industry will look like in 5 years time!
In this article we will be discussing the lifecycle of clothes that do not make it from the shop to our wardrobes. What happens to returned clothes? Back on sale, back to the warehouse? Let's find out...
In this article we're going to be talking about recycled clothing, how it works and you can do to get involved. Aequem supports recycled clothing and stocks so many amazing brands that use only recycled materials in their production - let us take you through these brands and take a look at their products!
On the blog for you this week we have a really interesting interview with a brand that has such a cool concept that had never been attempted before! Aequem has had the pleasure of interviewing the founder of By Rotation, an app dubbed as the 'AirBnB of luxury fashion', that puts a stop to one time wear outfits!
In this article Aequem wants to have a conversation to spread the awareness on why the price tag attached to sustainable fashion is often higher than fast fashion... but why you shouldn't buy into fast fashion despite this! Stay with us while we delve into this topic.
We've got an exciting interview up today with model turned social media influencer Scott Staniland! With a passion for the environment, Scott is a front row regular at Fashion Week and has worked with the likes of Armani, Daks, Churchs and John Smedley to name a few. Aequem caught up with Scott to find out a bit more about him and his passion for sustainability...
This month, we teamed up with BLANC, an eco-friendly aftercare specialist based in London, to share their best tips to eco up your laundry routine and make your clothes last longer. Because we believe the most sustainable fashion is the one you already have.
For many of us, cooking at home has become the norm! In this article, we will be talking about the benefits of cooking at home, which ingredients are best and our favourite sustainable recipes... Dig in!
In this article, we have the pleasure of hearing from Cloud Twelve founder and inspiration Jenya Di Pierro. As leading herbalist, Jenya gives us a great insight into herbalism and how this impacts our health!
Here at Aequem we ensure all our brands are 100% sustainable. We want to make sure that our customers know exactly what they're getting from our brands. This is our guide to get to know sustainable fabrics.
In this article, we will be taking a look at the sustainable swimwear selection on Aequem - featuring Makara Wear, SixtyNinety, Stidston and Tucca Swim. All made from sustainable materials like Econyl, Tencel and recycled nylon! Whether you're able to get away this year or not... don't deny yourself a new bikini or swimsuit. Treat yourself to sustainable swimwear that protects the ocean on Aequem today!
Whilst some of us return to work and some are still at home during the lockdown, we wanted to bring you something that might entertain you wherever you are. Be that returning to working life, or curled up on the sofa... Enjoy Aequem's top ten sustainable books, there's a lot to learn!